Reducing The Landfill of Plastic Waste Through Design
Wednesday, July 11th, 2012New Recycling Concept Idea
If you had the chance to recycle 300 pounds of plastic waste, would you?
Project Recycling is a new recycling concept that combines fashion, the internet, and plastic recycling together to help reduce the landfill of plastic waste in the United States. Meet Andrew Cheng and this is his way of making a difference.
What is Project Recycling? First, it’s a t-shirt brand that offers sustainable t-shirts made from 50% organic cotton and 50% recycled PET plastic, the same type that water bottles are made from. By weight, there are approximately three 20oz water bottles in each t-shirt he sells!
To raise awareness for recycling, each t-shirt is designed using a recycling fact as the theme. For example, their first t-shirt’s theme is “500 billion pounds,” which is the amount of waste Americans produce each year. Their shirts are meant to be educational, present a bold statement; yet casual enough for normal wear. (more…)










